Newest version of content management system equipped with e-commerce database now fully structured for SEO
PITTSBURGH – December 16, 2009 – Blue Archer, a web design and internet marketing firm located in Shadyside, recently upgraded their locally developed AccuCMS to include a suite of search engine optimized offerings. The latest version of their content management system features a new e-commerce module that is fully optimized to improve the search engine positioning of static product pages.
“In its most basic form, search engine optimization involves researching keywords and prominently displaying these keywords on your website,” said Al Polanec, Co-Principal of Blue Archer. “Our newest version of AccuCMS takes these basic principles and applies them to an e-commerce website design, providing clients with an opportunity to optimize each of their individual products.”
Each product can exist as a static page as opposed to a dynamic page, allowing for product pages to be indexed individually by search engines. Customizable meta-fields allow for specific descriptions and titles to be utilized for each product. Additionally, an XML sitemap is provided for each e-commerce website design to ensure that search engines index the site efficiently.
“With static pages as opposed to dynamic ones, an e-commerce website design can now support internet marketing practices just like any other page,” said Polanec. “The result is an easy and affordable content management system that permits clients to manage their own internet marketing practices for e-commerce sites.”
Similar to the search engine optimization for e-commerce, additional AccuCMS modules have been upgraded to help improve search engine positioning. For event registration and image gallery modules, individual event and photo pages will also be static with unique titles and headers to improve search engine indexing.
For more information about Blue Archer and the services it provides, visit www.bluearcher.com.
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About Blue Archer
Founded in 1999, Blue Archer is Pittsburgh’s Leader in Web Design and Marketing and provides a host of services and solutions to clients from numerous sectors. For additional media inquiries, please contact:
Jennifer Brant, Marketing Manager
jbrant@bluearcher.com
412-353-0646