Not everyone has the budget to hire every position they can think of when it comes to building their digital presence online.

This can be especially true for small business which means there is more compromise when it comes to prioritizing website needs. One thing that needs to be higher on the list, but often times is not, is user experience.

Your website navigation will act as a guide for users on your website. This is why it is crucial to arrange it for an optimal experience. 

Even though it is easy to get wrapped up in determining a design or finally completing content goals, you do not want to be careless with your navigation. 

While some people may have been more exposed to other areas of art, allowing them to have an 'eye for design', other times it is just a matter of studying the craft better.

As a web design company, we want to point out a few of the basics to keep your website looking good. 

The lines are blurring between different styles of marketing, and even if you are not a User Experience (UX) Specialist, you will need to equip yourself with some of the basics to bring your campaign to the next level. 

We have previously discussed why marketers should know the basics of coding, now it is time to dive into UX. 

It is a busy time of year, for you and your website. Learn what you can do to optimize your website for the holiday season and beyond.