Blue Archer Blog

A hot trend running among digital marketers these days is content personalization.  As we see more and more businesses enter the online world via social media platforms and modern, trendy websites, personal content will be the key to attracting and maintaining followers. Here are 4 Tips for generating personal content for your business.

​Good morning and Happy Friday everyone!  This morning we will be taking a look at security breaches at Home Depot, Alibaba’s historic IPO, Sony’s new virtual reality product, and what’s behind Microsoft’s massive layoff. 

For those of you who frequently read our blog (and we thank you!), you may have noticed something different as of today. We have finally made the switch from our 4 year old Blogger blog to our new on-site blog. So why did we make the switch? 

​Attracting attention to your business’s Google+ page requires some tactics.  You can’t just post content and hope for engagement.  As Google+ because more and more integrated into an online business presence, you can leap ahead by adopting good habits now to attract more followers.

The "Buy Now" button integrates shopping with Twitter. Other platforms have tried, but will this be the one to kick it off? Twitter is still testing it out, but we may see more of it depending on the performance.