With over 50,000 registered law firms across the country, your law firm website needs to communicate integrity, highlight practice area expertise, and feature your experienced attorneys in order to stand out from the pack.
Whether you are a Marketing Manager at a larger firm, or a professional wearing multiple hats at a boutique firm, we understand that you are juggling website maintenance with dozens of other priorities.
The combination of our commitment to proven project management processes and experience with law firms over 15 years means that your project will be completed on time and on budget.
Law Firm Website Features
You want to ensure that you convey the skills and qualifications of your team of attorneys without sacrificing your firm’s approachability. You may also use your website as a recruiting tool. Website visitors want to explore your practice areas, meet your attorneys, and feel confident contacting you. We make sure your website meets your needs and those of your target market.
Our most successful law firm website projects have included:
Initial strategy and usability analysis
An attorney database for site visitors to search by practice group, keyword, or name
A practice area database to highlight your firm’s expertise
Career listings to acquire top notch internal talent
Industry blog to communicate expertise
Search Engine Optimization to improve rankings and increase website visitors
We take your time seriously. Our proven project process for law firms
enables us to deliver a website solution for your firm that is both creative and cost effective.
An initial discovery and project strategy allows our team to dive deep into your firm to understand your practice area strengths, your differentiators and your measurable goals. By understanding your unique position in the legal industry, we can identify, plan and build the most appropriate website to meet your needs.
Your project manager works with you from the initial strategy meeting through design, web development and testing so you are supported every step of the way. Additionally, your dedicated marketing manager and content specialist ensure that your site content fulfills user-expectations while remaining in line with your compliance guidelines.
Once your law firm website launches, you have the continued support of our Blue Archer help desk and our Marketing Department to ensure your website continues to reach your target market and convert them into lasting clients.
Have a new hire? Free biweekly CMS live webinar trainings guarantee that your entire team has a complete working knowledge to make content updates and changes as needed.
I like how [Blue Archer] took our logo and brand and modernized it. I really enjoyed working with Alicia [Blue Archer Project Manager] and the rest of the gang. I felt very comfortable speaking frankly and having Alicia stay on me to keep the project moving. The conversation re-caps were fantastic.
-Marketing Director, Peacock & Keller
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Inbound marketing can redefine your brand and provide solutions to clients whether you're a manufacturer, lawyer, hospital, professional, or a small business.
We have worked with law firms of every size, and understand the unique challenges you face online. Are you ready to increase client acquisition, improve referrals, and take control of your online presence?