The product catalog module we programmed for R.I. Lampus was designed to showcase the beauty and style of the products. When users arrive at the product catalog page on the site, they can choose to browse by category to help narrow their initial search. Large thumbnail images and clear product names work together to identify products that may be a good fit for each user. Once viewers click to view product details, they are taken to a dynamic page that includes additional product photos, color variations, technical specification downloads, a product video, and more.
During the strategy phase we determined that the catalog needed to work together with the Idea Gallery, where users could see the products in action through project highlights. Therefore, we built the product catalog to seamlessly integrate with the Idea Gallery based on category tags, allowing users to see the product in various real-life locations and implementations.
Through the CMS, R.I. Lampus can add and remove products and update the name, description, category, color variations, and additional imagery. Admin can also add applicable product resources and tailored calls-to-action for each unique product.