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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Web Design Trends in 2021

Web Design Trends in 2021

Start off the new year by increasing conversions by staying on-trend. Get noticed through creative web development and modern innovation as 2021 is the year of revival!

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Google Analytics 4 Vs. Universal Analytics

Google Analytics 4 Vs. Universal Analytics

This new analytics feature offers data that is driven across multiple devices. Creating a more in-depth analysis, optimizing Google ad performance, and utilizing AI capabilities to predict future insights. It is time to be prepared for what's next while making every marketing dollar count.

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Page Experience

Page Experience

Page experience will join the hundreds of signals that Google considers when generating search results. Your traffic hasn't been affected just yet but come 2021, some changes will need to be made. Check out everything Google has released in an effort to let developers get a head start. 

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Give Your Site A CTA Makeover

Give Your Site A CTA Makeover

The need to catch the eyes of users and increase conversions at all costs has never been more apparent. However, one component of your site that could be hurting you is your CTA. Following along through these call-to-action checkpoints and see if your CTA needs a makeover.

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How To Use Quora For Blog Post Ideas

How To Use Quora For Blog Post Ideas

Quora is a hidden gem that needs more recognition. Other than asking and answering questions, Quora is an exceptional tool for generating successful blog post ideas. To start, begin with a basic search...

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