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Digital Marketing

Full-service marketing strategy, tailored to your specific goals.

From digital campaigns to traditional tactics, we provide end-to-end, full-service integrated marketing management. With comprehensive strategy at the core of each project, our creative marketing professionals are well versed in branding, SEO, social media, online advertising, digital and print design, message development, content writing, traditional PR, and more.

Digital Marketing Strategy

Marketing projects begin with goals. Whether you want to increase traffic to your site, reach new audiences, improve lead conversion, or boost online sales, the best way to approach is by establishing tried-and-true S.M.A.R.T. goals.

The beauty of online marketing is that impact on your goals can be measured though web analytics, and strategy can be adjusted to improve campaign performance. We tailor your marketing plan to your specific, measurable goals, implement tactics, track outcomes, and generate ongoing reporting and analysis, to help you evaluate how best to allocate your marketing budget over time. 

Learn more about our digital marketing strategy process

Search Engine Marketing

SEM is the umbrella term for organic (search engine optimization) and paid (Pay-per-click) strategies designed to help you increase your website visibility in search results. You produce great web content; we make sure your target audience can find it with a rigorous search-engine optimization plan, with optional PPC AdWords management. 

Learn More about marketing in a search-engine age

Social Media Marketing

Successful social media deepens brand loyalty, reveals crucial target market insight, and most of all drives measurable action. We help brands get there. Through comprehensive strategy, striking design, engaging content, and calculated measurement, we help you leverage social media to meet business goals. Expand your digital brand identify reach, and increase your search engine rankings with a social media campaign. See how we catapulted brand awareness for a break-out sports venue, Island 200 with the very first Facebook post. 

Learn More about our Social Media services

Web Analytics Tracking

It may seem like a majority of marketing in this age takes place on the web, but that is no reason to abandon traditional tactics. In order to differentiate your business, you need to be present where your target audience spends their time. Those places likely include off-line destinations. Our marketing team will help you to create brand experiences off-line by putting an unconventional, creative spin on traditional marketing.  

We have completed press management for big brands, planned promotional events, and employed direct mailing and print collateral for outreach.  In most cases, the best marketing plans are those that incorporate a blend of marketing strategies. We will help you identify the best marketing mix for your business. 

Learn More about our Google Analytics services

Email Marketing

Keeping your target audiences informed about news and promotions can be difficult if your budget is limited. In addition to our other search engine marketing services, we can support your company in communicating with existing customers and new prospects through targeted e-mail marketing at a low cost.

Our marketing team will design a newsletter template that corresponds with your website, upload your contacts, send the first correspondence, and monitor the statistics on click-through rates. We implement e-mail marketing plans that are effective, affordable, and unique to your brand and objectives.

Get in touch with us to learn more about email marketing and tracking options.  

Email marketing providers, Constant Contact & MailChimp

3 Ways to Engage

1. Call 412.353.1050, extension 1

2. Complete the quick contact form to the right

3. Launch our project planner to begin the discussion

 

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Get Started With Our Project Planner

A few details about your project and goals is the first step towards identifying a solution that's right for you.

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