Blue Archer Blog

The busy nature of a law firm may make it difficult to devote time to a marketing budget.

We have some tried and true techniques to make this effort easier and effective. 

The banner ad and dreaded popup may make us nostalgic for our old Windows ME, but are those forms of advertising really making a come back compared to paid search?

Not everyone has the budget to hire every position they can think of when it comes to building their digital presence online.

This can be especially true for small business which means there is more compromise when it comes to prioritizing website needs. One thing that needs to be higher on the list, but often times is not, is user experience.

Thanks to Google Analytics, and some investigation, we uncovered our most read blogs of 2015. Read on and stay tuned for even more tutorials, news, and updates for 2016. Happy New Year!

2015 is coming to an end which makes us wonder what the new year will have in store. 

Those in the industry are focusing on trends and predictions to stay up-to-date in the ever changing world of technology.