Blue Archer Blog

On its 4th Birthday Bootstrap gave its fans access to the newest upgrade known as 4 Alpha. We will cover some of the new items they are bringing to the table. 

Happy Friday! Take a sec to read this week's Tech Review with quick summaries on what the new restructuring of Google means for you, Facebook’s firing of an intern for wrongfully using user’s data and also a new trip planning extension that will make your traveling itineraries an easy-to-use reality.

They are easy to miss since sometimes they are not there at all, but we are talking about sidebars. What even goes in that space on the side of your page? Or better yet, why does placement even make a difference? 

How can your business effectively use LinkedIn? The unpaid way would to be as active as possible, optimize your profile, and participate in LinkedIn groups. 

You can also greatly benefit from advertising in addition to organically engaging on LinkedIn.

This brings us to LinkedIn's newest campaign management tool. 

Twitter just released a way to promote during live events which could seriously improve social media advertising on the platform.

The information collected on Twitter in real-time is so abundant and necessary that even Nielsen uses it to rate TV shows.