Blue Archer Blog
Social, Design, Marketing, Tech & More
Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings.
1-15-15 Friday Tech Industry Review
This week's review looks into the U.S. and U.K.'s efforts to combat cyber-attacks, technolgy companies are making efforts to increase diversity but without recognizing the King's holiday, and cable companies are converting their packages to become more tech. savy and mobile friendly (the days of cable and satellite TV are numbered!).
Can Social Media Really Generate Leads?
We love social media, but it is not just about viral videos and sharing photos of the office. Lead generation seems to be the newest buzz word, and we are beginning to find out why. Social media may help you reach higher quality leads that stick around.
Making the Most of Winter with Marketing
Pittsburgh is also known for its humid, hot summers and miserbly cold, snowy winters. With that being said, this past week we have experienced cancellations, school delays, work-from-home days, and less than diserable driving conditions. Instead of complaining about the cold, use this winter as an opportunity for marketing and community outreach.
Women In Tech
It is time for a blog entry that celebrates some of the most important women in tech. Help us break the glass ceiling!
Loving The Season: A Holiday Post Roundup
We want to thank our influencers that kept us up-to-date and constantly growing. Here is a round-up of Holiday posts from some of our favorite blogs.