Blue Archer Blog

This term is a loose metaphor for an expression we all know as “conversion rate”. In the best circumstances, funnels let everything pass through or in other words result in a 100% conversion rate. This action correlates with user engagement in ways that can be alternated to improve the return of users and define the consumer's loyalty to a site/product. Don’t let users enter your platform without giving up even the slightest bit of information. 

We knew it was big but is it $2 Billion big? This high-tech research facility is going big on their investment in artificial intelligence. Being one of the first to develop high intensity aircraft and recently self-driving cars, can they manage to be the leader in AI too? 

A sales playbook is a valuable asset in many situations. Whether it’s on-boarding new hires or even launching a new product. This guide will manage operations behind the scene and assist with upfront sales activities. 

One of the most common problems in business development, especially coding, is the movement from an idea to the final product. Problems seem to accrue during the downhill sector of growth; however, these issues can be examined during the uphill stage of development. Let’s analyze how to catch these complications so they don’t surprise you later.  

It’s the new way to drive traffic! Push notifications have a convergence rate 5x that of traditional email marketing. This tool will amplify your outreach to fit modern tech strategies. Are you ready for the switch?