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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Brace Yourself For Mobilegeddon

Mobilegeddon 2015

On April 21st, Google is going to pull a move that has recently been nicknamed the "mobilegeddon." Mobile-friendliness will now impact rank which can affect your website if you are behind on the times. 

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6 March 2015 Friday Tech Review

This week's review discusses Etsy's filing for an IPO and how this will affect future growth, a Calfornia non-profit lends itself to improve internet connections at Ebola treatment centers, and the stand off between the FCC and the EU on differing grounds for net neutrality. 

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Why Your Marketing Team Should Know How To Code

Marketing & Programming

So, times are changing, what can we expect next? As digital marketing merges with traditional marketing there is one skill we may all soon need to know. Coding. Not extensively, no one will ask you to design their newest app (maybe), but basic HTML, CSS, and JavaScript may soon be beneficial. 

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27 February 2015 Friday Tech Review

This week's review takes a look at how the Department of Homeland Security is countering cybercrimes, insight on the ad tech industry and increasing concentration within the market, and what Samsung's next move is to remain the number one in smartphones. 

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The Oscars: What The Brands Were Up To

The Oscars & Marketing

When most people think of The 87th Academy Awards, or The Oscars, they typically get excited about the art or even the fashion. We have our sights set on something else.

Of course, it is the great and awful Tweets of The Oscars. 

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