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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Media Buying: How to optimize YouTube and Podcast

Media Buying: How to optimize YouTube and Podcast

Even if you feel as though you are too small to promote yourself on digital platforms, think twice. Media buying and planning are becoming a huge part of digital marketing. It’s the backbone of influencer marketing and you need to be a part of it. 

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Manager Training: Resilient Organization Pt. 2

Manager Training: Resilient Organization Pt. 2

In this blog, we talk about the second phase of team collaboration headed by the manager. (Sponsoring)

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Manager Training: Resilient Organization Pt. 1

Manager Training: Resilient Organization Pt. 1

Many teams come together and collaborate to form their individual ideas into a strategy. Sometimes, friction can occur and it’s the manager’s job to set the scene for a valuable and effective brainstorming session. 

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How To: Free Up Bandwidth and Outsource

How To: Free Up Bandwidth and Outsource

Having everything in-house isn’t completely efficient and economically stable these days. You can outsource certain aspects of the business, which can widely open the bandwidth of your staff. 

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5 Steps to Gain Visibility

5 Steps to Gain Visibility

SEO is a powerful tool to optimize a marketing campaign, hence the name. Search engines are constantly updated, which makes it imperative to keep informed on new strategies and edits. It’s time to elevate by using these 5 effective methods.  

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