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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Is Web Design a Good Career?

Is Web Design a Good Career?

Web design impacts how your audience perceives your brand. The impression you make on them can either get them to remain on your page and learn about your business or leave your page and turn to a competitor. A good web design helps you keep your leads on your page, and a great web designer helps you achieve that. Let's discuss what a career in web design looks like...

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What's Web Design?

What's Web Design?

Web design encompasses many different skills that may be the deciding factor in your next project. In this blog, we discuss the differences between the interchangeable language of web design and the best examples to compliment the nature of creativity. 

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How To Use FOMO To Increase Conversions

How To Use FOMO To Increase Conversions

Consumers are motivated by need and desire. Sometimes, just sometimes, they’re motivated by FOMO. Some good and some bad, following along as we discuss the negated responsibility of encouraging FOMO and the benefits you receive. 

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Pinterest: Winter Graphic Design Inspiration

Pinterest: Winter Graphic Design Inspiration

Pinterest has become a beloved source of inspiration. We brought you a collection posts that celebrate the holiday season and creativity. 

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How To Optimize Images For Websites

Optimizing Images For The Web

Optimization is one word that you will hear frequently after you take the steps to develop a new website or redesign. Whether you are optimizing content or images, you may begin to question why it is useful and what it even means. 

For the basics, optimizing an item means you are allowing it to display easier online as well as rank higher when indexed. 

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