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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your digital resource for news, updates, insight and our own Blue Archer musings. 

The importance of having an Omni-channel Customer Experience

Omni-channel Customer Experience

Today, there are numerous forms of technology in which a customer can view your brand or products. Making each experience an easy convergence is key to succeeding in today’s market. 

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Increase Website User Engagement

Website User Engagement

User engagement is the first step to the conversation process which leads to selling. Without user engagement, is your site successful? Knowing how your site translates to an audience is key to finding whether you compare to the competition. 

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Top 5 Essentials for Your Website in 2018

Top 5 Essentials for Your Website in 2018

It’s not enough to just have a website for your business. There are around 200 million active websites on the internet. That’s a lot of competition. The visual, curb appeal of your site represents your brand and starts a conversation in the user’s mind. Let’s not forget about the essential aspects your website needs to maintain and attract loyal clients.  

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Web Design Trend: The Emergence of Maximalism

Web Design Trend: The Emergence of Maximalism

The phrase, “less is more” may be on its way out. The new drift is to be different, and go against the repetitive brand displays in the media. With millennial’s freewheeling mindset, anything that stands against the trend of minimalism is the new trend. 

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Can Affiliate Marketing Benefit Your Business?

Can Affiliate Marketing Benefit Your Business?

Organizations, both large and small, can profit from affiliate marketing to boost online revenue. This technique influences consumer buying patterns and makes use of online advertising by “sharing” revenue. You can utilize your already successful platform to sell other products as an affiliate to increase revenue through a passive income. 

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