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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Tool Highlight: Moqups

Tool Highlight: Moqups

This streamlined web app focuses on collaborating in real-time on wireframe and mockups to ease the process of creating an app. This tool is perfect to create a new concept and test it out before it hits the market. 

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Design With Textures

Design With Textures

In the world of design, we see a lot of flat space and colors. Change it up with texture! People often seek out different textures to create depth, but don’t confuse patterns with textures since they are widely different. 

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Influencing Customer Choice

Influencing Customer Choice

There is a science of persuasion when it comes to getting users to convert. Psychology holds many answers to why people do what they do. What if we told you that you can control some of these choices?

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2019: Top 3 Impost Customer Experience Trends

Customer-Experience-Trends

The market for services continues to grow and develop, which means it’s a necessity to figure out how to stand out from the crowd. These trends cover strategies, methods, and goals of top professionals and their success with companies’ CX. 

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Customer Journey Maps: User Perception

Customer Journey Maps: User Perception

Customer journey maps help designers navigate a day in the life of a customer. Sometimes, designers can get so caught up with details and textures that they forget how the user navigates the site. This tool is perfect for analyzing metrics and connections with layouts. 

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