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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

How to Use Google Trends for Market Research

How to Use Google Trends for Market Research

For small businesses with limited marketing budgets, using Google trends to discover new and emerging movements is the way to go. Use this Google-powered tool to analyze your customers and show trending topics on Google Search.

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Hack Blog Writing with this Browser Extension

Hack Blog Writing with this Browser Extension

Keeping track of future blog topics can be time-consuming and daunting. With this extension, tag what you save so your research, ideas, and photos are easy to find using keywords. Creating valuable blog posts means more opportunities for you to show up on the search engine results page. 

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Keyword Cannibalization: Is Your Website Competing Against Itself?

Keyword Cannibalization: Is Your Website Competing Against Itself?

Is your website competing against itself? How does Google know to promote your product page rather than your blog? If you are unsure if this is happening to you or if your team wants to avoid this in the future, check out these key identifiers and valuable tips.

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Tabbed Content: Do Accordions Hurt SEO?

Tabbed Content: Do Accordions Hurt SEO?

Using accordions or tabs can be the best solution to a fully loaded webpage. While Google concentrates on a user-friendly design, check out what else they have to say about tabs affecting SEO rankings...

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How to Make Work From Home More Productive

How to Make Work From Home More Productive

Working remotely for the past 2 years might have caused your motivation and productivity to sway with the seasons, especially with household distractions. With a few helpful tips and habit changes, being focused will become easier and you'll confidently tackle your work responsibilities. 

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