If there is one thing Blue Archer loves it is Facebook. Some of the platform's newest updates may be unsettling at first, but we will show you how to cope. 

If you are having trouble reaching and retaining your target audience follow these helpful writing tips to elevate your content and captivate your readers.

If you follow our blog, you already know that we are huge fans of social media. We could easily talk your ears off about algorithms and platforms all day, which is why we are going to focus in specifically on a tool that improves the quality of our experiences.

Snapchat released its newest ad, and I am not the only one that is not sending seflies on Snapchat,  but if its users continuing growing at the rate they are now, I just may be.

If you follow our Twitter handle, @BlueArcherPGH, you may already know that we have been attending the Social Media Success Summit 2014 by Social Media Examiner. It is an online conference that spans the course of 4 weeks with over 45 industry speakers.