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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

A Guide to Link Building On Your Level

One of our clients recently asked an important question: How can members of my organization build links to our website on a personal level?

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New Employees at Blue Archer!

Blue Archer would like to welcome two new employees to our team at Blue Archer. Liz Williamson, Marketing Specialist, and Jenny Liu, Project Administrator, started just last week!

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The 1st Step of SEO

When I begin a new Search Engine Optimization project with a client I always tell them, "Even though you're the expert on your business and I'm the SEO expert, we must still rely on the keyword data." 

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Are you curious how Google works?

This video by Matt Cutts, engineer at Google and SEO guru, serves as an excellent introduction to how Google works and methods for search engine optimization.

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Open Source Content Management Systems: None of us is as dumb as all of us

A few years ago everyone agreed that open source content management systems would revolutionize web development and website management. It did - just not in the way everyone expected. Now instead of having websites that took a programmer to change, people have websites that no one alive can change.

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