Blue Archer Blog

Last week you got all the news and updates about ever-changing social media, including Facebook, Twitter, Youtube, Google Plus, and LinkedIn.  Don't worry; we won't leave you hanging this week either. 

It's important for any business to keep up to date with social media trends and activities.  In a day, a once-popular website could be off the radar, and be rapidly replaced with a new trend. 

Social media, with its ever-changing content and updates, can be hard to follow, especially when utilizing it for business purposes.  However, it can be easier to stay in touch when you have a go-to source for what you need to know.  

Optimizing your business website to enhance the site user experience is often a great way to promote business and gain new customers.  However, when your business sells their products online, your website and how it interacts with its users is a fundamental aspect of the business. 

To put it simply, A/B testing for websites involves setting up two different versions of a website, or a single page on a website.