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Blue Archer Blog

Social, Design, Marketing, Tech & More

Your go-to blog resource for web design, social media and digital marketing news. Follow along for our Blue Archer musings. 

Tips to optimize website marketing with QR codes

Quality control counts. The first tip seems like a no-brainer, but many people still don't test their QR codes before releasing their campaign. It's vital to make sure that your QR code is working properly before releasing it. 

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Social Media Part II: Social Media in the Marketplace

The following post is a the final installation in a series of posts address social media marketing

Today, a constant theme in marketing is the sustained balance between the pursuit of new influencers and the incorporation of tried-and-true methods.

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Social Media Part I: Defining Social Media Marketing

The following post is the first installation in a series of posts addressing social media marketing

It is no longer possible to discuss a comprehensive marketing strategy in 2010 without bringing social media into the discussion. 

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A Guide to Link Building On Your Level

One of our clients recently asked an important question: How can members of my organization build links to our website on a personal level?

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New Employees at Blue Archer!

Blue Archer would like to welcome two new employees to our team at Blue Archer. Liz Williamson, Marketing Specialist, and Jenny Liu, Project Administrator, started just last week!

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